Manulife Philippines celebrates National Heart Month with the launch of a special video series starring its brand ambassador, Filipino restaurateur and multi-awarded cultural storyteller Erwan Heussaff.
The video, now live on Manulife Philippines’ social media pages and YouTube, features Heussaff cooking up kinilaw, a raw tuna dish on top of a tangy sauce served with roasted vegetables, for a simple lunch date with wife Anne Curtis. The traditional recipe uses quality and easily accessible Filipino ingredients that promote heart health that can support longer, healthier lives.
“We know from research that heart disease and diabetes are among our most feared critical illnesses in the Philippines, and these are heavily lifestyle-influenced diseases. It’s my ambition to show Filipinos that we can take practical steps to improve our health and reduce the chance of suffering from these diseases. This video series partnership with Manulife, which shows how simple things such as cooking with whole foods and choosing local ingredients, is a great way to get this message out there,” shared Heussaff.
A 2024 study conducted by Manulife Philippines found that many Filipinos still find it challenging to adopt and maintain a “healthy lifestyle.” Most respondents cited barriers such as healthy food being too expensive, less appetizing, or taking too much time to prepare, despite diet and nutrition being among their top priorities.”
“Through this collaboration with Erwan, we hope to inspire more Filipinos to see healthy meals as more than just nourishment. Cooking these meals is also a simple yet meaningful way to care for yourself and those you hold dear,” shared Rahul Hora, President and Chief Executive Officer, Manulife Philippines.
“Living a healthier lifestyle starts by taking small yet proactive steps, and through conscious efforts to watch one’s diet and nutrition, Filipinos can stay on top of their health and wellness goals. At Manulife, we are committed to doing our share of helping and empowering Filipinos to make smarter health decisions – one meal, one plan at a time,” Hora added.
Manulife Philippines is slated to release more videos with the Heussaff family to encourage Filipinos to prioritize their health and wellness.
For more information on Manulife Philippines’ products and services, visit manulife.com.ph or follow their official social media channels.
[Manulife 2024 Study: https://www.manulife.com.ph/about-us/newsroom/latest-news/health-awareness-not-enough.html]
