There is always something to look forward to when it comes to exploring SM City Baliwag. Aside from boasting a diverse mix of global and local retail shops, food options, and specialty stores, the mall stays true to its commitment to making shopping a lot more exciting as it introduces its newest attraction, the Rainbow City, captivating the hearts of mallgoers, young and old.

Bringing a blast of colors to the 47×35 feet area in the Mall Atrium, the Rainbow City at SM City Baliwag celebrates the vibrant colors of the rainbow and offers shoppers a chance to capture memorable moments while enjoying the fun-filled elements surrounding the area. Each 3 x 4-meter rainbow installation mesmerizes shoppers with its bright hues and whimsical design, while the exhibition of lights and colors served as a visual feast for the onlookers.

“We consistently find ways to provide experiential shopping for our dear customers,” said Rodora Tolentino, Mall Manager at SM City Baliwag. “As such, we are happy to introduce exciting attractions, like the Rainbow City, to make their visit a lot more fun while creating lasting memories.”

More than just a photo opportunity, the Rainbow City at SM City Baliwag is part of the mall’s exciting innovations designed to bring mallgoers a delightful and immersive shopping experience.